
It
offered higher quality printing than other magazines at the time.
It
was targeted at older audiences at an audience of all genders around the age of
early 20’s. This was because people of these ages have paid jobs so the price
of the magazine can be raised more than a magazine with a younger target
audience.
Q
was first published on October 1986 in the UK.
1980's - It
was originally called ‘cue’, but was mistaken for a snooker magazine many
times, so on the 200th edition was changed to just the letter Q.
Originally
the colour scheme was plain, mainly black and white, this would have made the
font and main picture stand out more on a magazine stand.
The
titles and sub-titles are yellow and white, so this
makes them more obvious and easier to read than if
they were a darker colour.
makes them more obvious and easier to read than if
they were a darker colour.
In
the main photo, the women in the picture looks
happy and looks like she is enjoying herself, this gives
the impression that the magazine is enjoyable to read.
happy and looks like she is enjoying herself, this gives
the impression that the magazine is enjoyable to read.
It
changed to a red background with the Q being white in contrast to the red. This
makes the magazine stand out on a stand compared to other magazines as red is a
bright colour that was brighter than other magazine covers at the time.
Q
also had a better printing quality, this would mean that the red would appear
even brighter than other magazines.
2000's - In
the new millennium Q tried to make their magazine stand out
more by adding block background
colours such as yellow, with the red logo, this would make
the magazine stand out and catch the readers eye more
than any other magazines at the time.
colours such as yellow, with the red logo, this would make
the magazine stand out and catch the readers eye more
than any other magazines at the time.
They
also start giving out free gifts such as posters with
their magazines as it is advertised in the top right corner,
this would make readers more likely to buy the magazine as they have a chance of winning prizes.
their magazines as it is advertised in the top right corner,
this would make readers more likely to buy the magazine as they have a chance of winning prizes.
The
main image is Chris Martin from Coldplay with his
mouth wide open, this makes the magazine look fun and
that the cover will reflect the inside of the magazine.
mouth wide open, this makes the magazine look fun and
that the cover will reflect the inside of the magazine.
2010's - By
the middle of the 2000’s and the 2010’s Q started making the titles bigger to
bring attention to the artists names, this made the readers that liked those
artists more likely to want to read the article.
The
background is also plain white now with pictures of artists generally dressed
in black clothes to make the cover stand out more compared to other magazines,
and give the magazine a more mature look so that more of the target audience
will buy it.


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